Unlocking the Power of your People to Supercharge your Employer Brand
Employee activation is becoming a vital part of a mature talent attraction strategy, and it requires a holistic approach that incorporates it throughout the candidate journey.
Most enterprise talent teams are aware of the importance of referral programs, and the power of sourcing candidates through their relationships with current employees. However, referrals are only the most visible aspect of the impact of employee activation: testimonials, reviews, brand ambassadorship, word of mouth… Employees support talent attraction strategies in many ways, and talent leaders need to think about how to harness their power in a scalable way.
Watch this session with Tricia Goose to discover how Appian built its employee activation program, and gave its employer brand a new layer of power and authenticity.
This session is part of the Talent Engagement Summit 2019. You can find all other sessions under Webinars in the Beamery Academy.